“Makeup is about to discover different sides of itself.”
This morning, MAC cosmetics teamed up with British-American designer Harris Reid to create a new makeup collection. Sartaj’s mind is part of a new generation of 24-year-olds, who are leading a welcome change in gender-bending fashion. Gorgeous, full moon shaped cap, long pussy-bow blouse, glamorous skirt and bell bottom trousers.
In 2019, Reed brought back industry attention to singer Harry Styles for several of his world tour appearances and that year’s promotional appearances – all of this happening when Reid was a fashion design student at Central Saint Martins in London, in your mind Does – and since as a customer went to include other bold-name faces such as Solange Knowles.
For Reid’s upcoming limited-edition makeup collection, which draws inspiration from Dutch Golden Age painting, Studio 54, and Mick Jagger, the young designer and recent graduate teamed a four-piece consisting of eye, lip and cheek straps. Dreamed of classification. Gilded eye pencil. “For me, this collection is really about liquids and is for everyone,” he said by phone.
Prior to the official launch on maccistoryics.ca on 18 February, we chatted with the designer about the creation of an eye-catching collection and her love for makeup.
How would you describe your personal relationship with makeup?
My relationship with makeup is really about exploring your duality and exploring different sides of yourself: encapsulating different personalities that you want to highlight. For me, I start the morning with eyeshadows, like sleeping with light shimmer and lipstick. At lunchtime, my eye make-up gets a bit more messy, a bit more rock ‘n’ roll bronze. By evening, my face is completely glam.
Tell us about your creative process when you were coming up with all the colors and textures in the collection.
When I was designing palettes, I wanted to be able to create many different forms with them, especially as someone who is very loud, vocal and who develops and changes all the time. For me, the palette was really needed to show this idea of the old Renaissance with red gold and pink. The colors tell this soft, poetic story but, at the same time, I wanted to incorporate emerald and black to quickly shift into something more rock ‘n’ roll and mess up. It was really about weaving in a set of different narratives while keeping an overarching theme: using these products to enhance and explore your own fluidity and your identity.
What is your favorite product from the collection?
I really love the lipstick palette, From Harris with Love, because lipstick is where my journey with makeup started when I was younger. I will apply it to my eyes, cheekbones, collarbones. That’s when I found out that Power Makeup has to change, amplify and tell a story.
How would you define your personal relationship with fashion?
This has always been a very fickle approach. I think quickly, my partners would make me look a little crazy because I was always the one who wanted to dress and actually perform within my clothes. I see clothing as a pot to show myself to the world, whether it is just through exposing a part of your sexuality. Clothes can play such an important, powerful role within our lives. For me, fashion is about challenging the ideal and using it to further enhance myself.