How to attract large investors to your direct investing platform – ClearTips

Many Fintech Startups Have tried to create a market between investors and investment opportunities. However, the challenge with this two-sided market is: how can you show investors? This is tough enough to get retail investors, but the family office and other large Czech writers are also more challenging to entice.

I have recently been meeting with a growing number of family offices interested in investing directly in companies through funds. As a result, I have started investigating some online platforms that enable direct investment. For example, focus on them:

  • Primary Investment in Private Companies: Angelist, AngelSquare, ClearList, iAnal, FundersClub, Future Africa, Gust, Interpretive, ISTOX, Letsvinture, Manhattan Street Capital, MicroVenture, NASCAC Private Markets, Our Crowd, Proteas, Republic *, Chernet, SeedInvest, Sevester.
  • Secondary bets in tech companies: Cartax, EquityGen, SharpSpost / Forge.
  • real estate: Eckertrader, Alphaflow, BrickWest, CrowdStreet, Funderage, Peerlty, RealCroud, RealtyMogul, Republic Real Estate *, Smallchange.
  • cryptocurrency: Bisq, Binance, Bitcoin IRA, Blockfi, Cash App, Coinbase, eToro, FalconX, Gemini, Republic *.
  • Art & Collections: Otis, Rally, Masterwork, Winovest, Yieldstreet.
  • debt: Percent, clad, republic *. YieldStreet

PE Stack founder Tim Friedman believes that interest in direct access to alternatives is so strong that “platforms like Dalio have emerged, providing technology to allow institutions that already own and buy and sell Are concerned with. Strong private investment platform. Dalio created an ESG-focused direct private investment platform for Barclays’ wealth management division, for example. “

Note that I am specifically excluding from this analysis firms that help investors access investment funds, for example: CAIS, Context365, iCapital Network, OurCrowd, Palico, PrimeAlpha and Trustedight. There investors are outsourcing decision making about individual investments to general partners.

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