Hasbro called “Mr. Classic toy after 70 years in potato. Moving forward, the spit will only be known as the potato chief. The gender-neutral change will go into effect this year, as Hasbro and other toy makers continue to update their classic toy for a new generation of children and collectors. Barbie has gone through many changes over the years, adding different skin tones and body shapes. Thomas the Tank Engine added more female characters, while the American Girl franchise has added a boy to the lineup.
According to Kimberly Boyd, senior vice president of global brands, it was a Mr. Potato change time. “Culture has evolved,” Boyd said. “Children want to be able to represent their own experiences. The way the brand currently exists – with ‘Mr’ and ‘Mrs’ – is limited to both gender identity and family structure.” This year A new Potato head set will be available at the end of the year, which will allow children to make any type of Potato Head family they wish.
The gender-neutral Potato Head will allow children to form families in the home they belong to, which may have two dads or two moms. Although Hasbro is rebranding, he has promised that Mr. and Mrs. Potato’s head character will still be around, although they did not provide details on how they will be used in the future. “It’s a potato,” says Ali Mirzewski from The Toy Insider, a toy review site. “But children like to see themselves in the toys they are playing with.” Mierzejewski believes that other toy companies follow Hasbro’s leadership.
Hasbro is setting a new standard with its upcoming Potato Head Line. Some have criticized the move, calling it awkward to label it “walk” and Vegeta as “non-binary”. Criticism was unavoidable, but it seems that, for the most part, people are applauding Hasbro for a new charge for the future of toys and for leading a generation that sees themselves as different from those who came before. Whatever the case, Mr. Potato Head has been around for a lot of changes since the toy was originally introduced in 1952.
Mr. Potato’s Head is a plastic model of a potato that can be decorated with a variety of plastic parts that can attach to the main body, including eyes, lips, arms, a hat, nose, mustache, and more. George Lerner came up with the toy idea for the toy in 1949, though his original idea was to make custom push pins that children can stick into a real potato. Plastic spuds were designed, after potato rot and children were advised to possibly injure themselves. Iconic Toy had its own show for a while, but when the main characters of Mr. and Mrs. Potato appeared, they gained a new popularity. toy Story Franchise with voices by Don Rickles and Estelle Harris. ABC News was one of the first outlets to report on the new Mr. Potato Head gender-neutral rebranding.
Topics: Toy Story, Toys