Anthropologie Responds After Being Accused of Racial Profiling


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Anthropologie is addressing allegations of racial profiling brought forth by social media users.

After Diet Prada published the allegations, the retailer took to Instagram to issue a response.

“You may have noticed that we have been challenged to be more transparent, fair and impartial in our stores,” Anthropologie wrote in a statement. “We want to clearly state our long-term policies regarding these matters.”

The fashion watchdog Instagram account called the organization on Wednesday and Anthropologie has addressed several posts on social media over the past month.

“Another day, another Boho Karen retailer showed off its true colors of beige,” the account wrote.

Diet Prada drew attention to a post shared on June 1, showing a quote from Maya Angelou “In brilliant colors as a call for equality.” The quote read, “We all should know that diversity makes for a rich tapestry, and we must recognize that all the threads of tapestry are equal in value, no matter what your color is”. “

Diet Prada stated that, “With any mention of the #BlackLivesMatter movement absent, Angelo’s words can be interpreted along the lines of ‘All Life Matter’, not that Anthro resents his primary target audience.” ”

It also wrote that commentators were accusing Anthropologie of “deeply discriminatory practices”. The account states that it involves the use of the code name ‘Nick’ to “refer to black shoppers” and is looking at black shoppers.

For example, one follower wrote, “When I worked for the company, every black customer was considered a ‘nick’, so it’s useless.”

Another commenter said, “I’m just finished working with the company. As a black woman, I’ll come home crying to my fiancé because I was told to come to my store ‘Nikki / Nix’ Is to ‘see’ any black man or woman. ” I had 2 other black women working with me … 2 out of 3 of us no longer work there because they work with us, how they treat us. They only indicate the things we did and none of my fellow employees. “Worked in Sarasota, Jacksonville and Boston and it’s all the same. When will it close?”

Customers have seen anthropology, as well as.

One commenter stated, “Better practice in your store can be a great start.” “I was first followed into your store. The last straw was 4/4/2019- It was my birthday. I could not reconcile giving my money to an employee who did not greet me, yet still birthday. Followed me. T has been back ever since. I like your clothes, candles, books and store environment but it would never be worth it to follow in a store. Please work on it. ”

Another follower wrote, “I have also been followed in your stores. Embarrassing.”

“We will never have a code word based on a customer’s race or ethnicity,” Anthropologie wrote in his statement.

“Our company has a zero-tolerance policy about discrimination or racial profiling in any form,” the company continued. “Employees who do not follow this policy are subject to disciplinary action, which may include termination.”

Diet Prada attracted the attention posted by Blackout Anthropology to Blackout on Tuesday. The company wrote that it was “listening” and “learning” and announced that it had closed its stores that day “in support of our community.”

A few days later it made “a number of promises to our community, including leaving more black communities and organizations behind, diversifying our workforce and continuing to educate our teams” in pursuit of a culture that values ​​better and this diversity Respects “

However, Diet Prada continued to pull out of the organization.

“At the same time, there was more hypocrisy at the corporate level,” the Instagram account continued in its post. “When the retailer was posting about being committed to diversifying their workforce, they were asking POC for free labor at the same time.”

He then posted about the allegations shared. Lydia Okello, Which runs an @styleisstyle account.

“On May 26, I was contacted by a producer at @anthropologie to participate in the Pride campaign. I responded with my rates for campaign requirements. The response was that there was no budget, but the producer was happy to email Will happen.” To discuss the rates, “Okello wrote in a separate Instagram post.” The email was a long pitch, with requests for an advertisement on my Instagram page and 3-5 images for them where they wanted no budget. . ”

Okolo also shared screenshots of conversations with producers including “Nudge” in his “DM” this week to respond to email requests for free labor.

“During the conversation, I stated my price and received it without any compensation.” “‘No Budget’ means that I was approached with the intention of never paying for my time and labor, let alone my experiences as a black queued person. Only after several messages / emails I accepted that I should be compensated as well. ” That reaction, there was gaslighting. I told my fee from the first message. “

Okello then wrote “This happens for black creatives, especially in the fashion industry.”

“We are made to feel that we demand too much when we bring in fair compensation for labor,” Ocalo continued. “It is implied that we should be happy with what we are getting. Shouldn’t we be happy that a big brand wants to work with someone like us? I have been ‘paid’ for exposure many times over the past 12 years Gone. A style blogger. Which I refuse to do now. But, in this case, it’s quite confusing that a multi-dollar company would reach someone without ‘budget’. Especially when it involves Quer Black Voice ™ is included, so it wants to align itself with it, and use it in commercials. Seems timely, no? “

In addition, Okello called for “holding brands accountable for their lip service.”

“In fact, with BLM being a ‘hot topic’ for a lot of corporations, it is going to happen as a whole,” Okello wrote. “Fox would like to capitalize on black bodies and black labor at the lowest price, because they have several hundred years.”

Okello posted when Anthropologie outlined the promises he made to his community.

“What does it mean when the anthropology says ‘Black life matter matters’?” Okello wrote. “When they plan to diversify their workforce, is it free black labor?”

In his statement Anthropology also wrote about its work with the affected and outside parties.

“In our business dealing with external parties, we compensate all partners with whom we contract,” it wrote. “In the case of influencers, our methods of compensation include product, financial payment or a combination of both.”

In addition, it said “we support and stand with the black community.”

“We are listening, learning and how we are reflecting as a brand, improving diversity and combating racism,” Anthropologie said. “We are committed to doing better and to get better.”

I! The news has reached out to Anthropologie for comment but received no response.

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